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Givenchy launched a 4G bag: How they’ve used Innovative Marketing Strategies and Tech to advertise launch
Image via theimpression.com Written by Danté Lusson, Edited by Chantel Ong Everyone is more or less up to date with all the big-named luxury brands and
From Whole-sale to Direct to Consumer: The rapid gravitation towards a D2C market
Image via rawpixel Written by Danielle Williams Millennials are a driving force for change in the economy perceptible through a shift in customer expectancies towards a
Laundry Sustainability: How to Green your laundry
Image via dazeyla.com Written by Aoife Reynolds, Edited by Chantel Ong What is Laundry Sustainability, and Why should YOU care? How often do you wash your
Amazon Sets New Sustainability Standards: Actions to ease availability of Sustainable Products
Image via Helmut Newton, Vogue 1964 Written by Danielle Williams, Edited by Chantel Ong In September 2020, Amazon unveiled a rubric called “climate pledge friendly”, which
The New Age of Luxury Fashion: How the high end fashion industry is changing for the better
Image via Gucci, Fall Winter 2018 Eye Campaign Written by Danielle Williams The current market, delineated by Millennials and Generation Z, favors culturally and environmentally cognizant
The Full Circle of Fashion: Working towards a Circular Fashion Economy
Image via Stella McCartney Written by Danielle Williams The Fashion industry has been faced with intense stresses to reduce waste and carbon emissions from a new